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Where Are Your Video Tutorials To Help Explain Things?

by Bart Smith

Yeah, where are they? Do you need them? You might! Let’s see if you could benefit from making a few of them for your website visitors, members, clients and customers to benefit from.

What are video tutorials? 

Video tutorials (a multimedia resource) are videos that help train, guide, educate, inform and show visitors to your website how to do something, where to go, what to do, etc.

Some good uses for video tutorials would be to show members how to find member content they paid to get access to. You could also show visitors to your website and how to use your product/service in a video tutorial format. Other video tutorials are pretty straight forward, like software video tutorials or how to do something on the computer or use an online service tool, etc.

Video tutorials can be in screen capture format where you video record your movements on a computer or live showing a person displaying a how-to sequence of steps on … how to do a particular activity.

Video tutorial examples …

You’ll find a lot of examples of video tutorials which I’ve created here at MTC. If you like what you see, grab ideas from them and make your own video tutorials.

How do you go about creating video tutorials?

Like this:

  • Decide what topic(s) you will create video tutorials for. You may only need one, a few or more.

  • While you don’t need to script your video tutorials, it would be nice to know what you’ll say in them before you actually record the video. After all, you want to get the most value out of your video content efforts. Write a quick script and/or an introduction and some talking points to remind yourself what you’ll say in your video message. “Hey there, (state your name) here, and today I’d like to talk about ….” or “(State your name) here and I wanted to share with you another section in my book that talks about …” or “Many of my students have asked me to comment on …” You get the idea.

  • If you’re going to record any screen movements, such as moving your mouse around on your website, you’ll need screen capture software. I use Movavi.

  • Proceed to video record your video tutorial(s). I typically use Movavi, as previously mentioned, to create my video tutorials.

  • When done, edit your video tutorial in case you make some mistakes that you might have covered up.

  • Insert any other text in the intro/outro of your video tutorial, perhaps stating what the tutorial is about or maybe some sales material when you wrap up.

  • DONE. Publish it, watch it again, make changes if needed, and then if you like it … upload it to your website (where it belongs) and/or to video sharing websites so you can get the embed code and place it on your website.

  • In a nutshell, those are the steps to creating a video tutorial. Once you make one video tutorial, make a few more for variety and effect.